Monday 26 September 2011

Understanding Audience

Audience Engagement - How an audience interacts with a media text
Audience Expectations - These are the advance ideas an audience may have about a text
Audience Foreknowledge - Definite information the audience brings to a media product
Audience Identification - Way in which the audience feel themselves connected to a particular media text which directly expresses their attitude or lifestyle
Audience Placement - Range of strategies media producers used to directly target a particular audience
Audience Research - Audience research on all stages such as production, lifestyle and genre

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