I have looked to a number of Indie music video's and I found that there is a mixture of a narrative and performance and the the narrative is generally shot in a different location, however they sometimes link at the end as is done in the We The Kings video for 'Check Yes Juliet'
Close ups of the band members and instruments are used, mainly to show their talent at singing and playing the music themselves. The bands fashion and style are often individual to them while at the same time being associable with the Indie genre which helps to create an image for the band. The narrative's often address personal issues such as relationships, personal hardship and love rather than bigger more widespread issues this is shown in The Frays video for 'How To Save a Life'
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